Don’t Listen to Your Customer: Behavior Change in the Informal African Retail Sector
When we launched Sarafu, a B2B commerce app enabling retail FMCG shops to place customer orders for supplies via smartphone, most shop…
When we launched Sarafu, a B2B commerce app enabling retail FMCG shops to place customer orders for supplies via smartphone, most shop…
The discourse on digital technology in Tanzania, like in many other parts of the world, has been structured by…